Alternative Waste Solutions

Upcycling provides an alternative, steadfast solution to recycling.

The business of Upcycle is to ensure excess product that is identified as waste, is reinvented into product through projects or initiatives that have great value and become part of the green economy both socially & environmentally.

Waste solutions differ from small scale projects to larger scale projects and initiatives.

Upcycle’s optimisation of waste principal is based on the sustainable contribution of your company’s investment into actions that offset your environmental footprint and sustainable management of projects that have been developed in communities as a response to waste reinvention. (see Upcycle training)

Our waste stream response analysis includes research and development, training on specific processes for product output and focused integration of your CSI or SED sustainability for a true reflection of social impact to the accredited beneficiaries.

How Upcycle innovates solutions to your waste –

We encourage companies to consider investment with different scaling opportunities.

Ideally, we encourage an investment toward socio-economic development (SED) as this ensures the sustainability of community projects and initiatives that have already been set up because of a response to waste solutions put in action.

Corporate social investment (CSI) taps into the Upcycle product support (see Upcycle products) as when investing in products that have been through the Upcycle process of waste reinvention, you have in fact invested into the full circle of the circular green economy as it is these products that were made by initiatives and projects set up in communities.

Socio-economic development / SED directly improves the quality of life of people involved in community initiatives or projects that have been set up in response as solutions to waste reinvention.

A SED investment / initiative not only shows you a return of investment but the ‘burden of proof’ element that is necessary for this return is ensured because the communities have already been set up and the training of the people has already been done.

The scaling opportunities enable collaborative CSI and SED investment from different businesses working together by tapping into projects running at different stages or levels of what makes sense to the individual business unit and which in turn ensures the sustainability of training and development already put in place.

The requirement for achieving the full 5 points for socio-economic development is for measured entities to spend 1% of net profit after tax on qualifying socio-economic development (SED) beneficiaries.  As per the B-BBEE codes of good practice, SED contributions must lead to income-generating opportunities for the beneficiaries.

Approximately R8 billion is contributed to SED projects on an annual basis. As an organisation we are aware that, very often, these contributions do not lead to sustainable solutions for beneficiaries.

This is where Upcycle can offer a completely unique SED solution which not only empowers beneficiaries but offers a unique value-proposition to companies as well. 

Upcycle also manages solutions to waste management by developing specific solutions for your waste stream through training manuals, courses, workshops, and team building.


Research and Ddevelopment









Waste Projects

Upcycle’s business model is structured to fully embrace the circular green economy as an innovative response to economic disruption and escalating poverty.

What this means in reality is that the core foundation of Upcycle’s vision, that all waste has value, has been put into practise by implementation of a variety of projects in different communities.

Upcycle creates solutions in responding to solving the waste crisis around us by innovating how waste can be reinvented into new valuable products that are trained on and developed in communities.

The circular green economy in action by the Upcycle business model has diverted tons of waste from landfill and instilled skill development for individuals who have access to this training through community-based projects.

The projects are either funded by corporate social investment, socio-economic development programmes or by the money made by the Upcycle landfill avoidance shop. The Upcycle landfill avoidance shop has closed the loophole to the lack of funding that comes through by continuous CSI or SED funding.

This closed loophole has enabled Upcycle to continue training and development of people on specific product development from waste material where corporate funding has been sporadic. This insures sustainability of people and products.

Projects set up in communities have varied on making products from different waste material as they each have a fundamental specific process that has been prototyped through the Upcycle Creative R&D lab and then rolled out into the training of people on the specific products.

New valuable products that are made are either products commissioned for corporate gifts or products that are directly available in the Upcycle landfill avoidance shop.

Very simply put, there is enough continuous available waste to upcycle into new valuable products. This allows for sustainability of projects active in communities by:

-Funds from debranded excess products that are sold

-CSI and SED funding of projects that pay for training and development

-Over time our designers and projects have created high end user products that are in demand

We invite you to take a look at the upcycled products and the community training and development that fulfil the business model of Upcycle.

Upcycle for landfill avoidance!

Upcycle’s motivational principal is to assist people, companies & everyone on this planet to understand that all waste has value.

We help you turn your waste around, creating a circular economy from your waste that impacts lives in a very positive way.

How we do this –

*Innovate waste into valuable products

*Activate community training programs that include product development

*Zero waste product sales for a greener economy

Upcycle focuses on the ‘stuff’ that is destined for landfill, not on recycling!

Upcycling is the reinvestment into the environment through reinventing waste and giving it a new purpose with more value as opposed to recycling it.

This is where you help us make a better social & environmental impact with Upcycle’s creative innovation practises.

Together we actively train people in communities across South Africa.  The training is focused on the Upcycle principal of creating new products of value from your waste stream.

Upcycle provides solutions to companies who want to be ahead of the trend & make a more positive impact on our planet!

wine bottle glasses


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